eBayyer
One company that makes sunglasses, Oakley Inc., went online and found more than 19,000 auctions on eBay and other Web sites last year that were selling fake Oakley sunglasses. Investigating further, Oakley traced some of the counterfeits to an Oregon man’s house, where they found 33,000 pairs.

“EBay is a huge problem for a lot of us brand holders,” said Vance Lommen, director of legal affairs for Oakley, of Foothill Ranch, Calif. It is also a problem on other auction sites, he said. “EBay at least is working with us to close these sites down,” he added.

Now that counterfeit goods have become big business at online auction sites, companies are expanding their efforts to thwart it. “We have several attorneys who do nothing but collect the information on the auction sites 24 hours a day,” Lommen said.

Posted: 03|10|06 at 10:29 am. Filed under: Auction News.